Destinations · United Kingdom · London
London
The deepest museum inventory in Europe, and most of it is free.
London is the European city with the widest spread of things to do at every price point, anchored by national museums that charge nothing at the door. It is also the continent’s leading city for international overnight stays, which is a different measure from arrivals and a better one for a place people stay in.
20.3 million international overnight visits, £17.29 billion in visitor spending2023
Worth the trip in London
- The British Museum
- Tate Modern
- Natural History Museum
- V&A South Kensington
- Tower of London
- Southbank Centre
- Science Museum
- Best months
- Spring and autumn; winter is actively promoted to spread demand
London is still in production
A place appears here once someone has been, or once its facts are confirmed against primary sources. Until then we would rather show you nothing than something unverified.
How we verifySources
- londonandpartners.comEditorial
- statista.comBest months
- ons.gov.ukScale
Last checked 2026-08-27